Science & Conservation
Accurate, careful, and kind to the places it describes.
Accuracy
House rules for every exhibit and page.
Link every figure to its source
Mapping and species counts change every year. Every figure links to its source, and the Research page lists each source's date (or says it is undated).
Name the method
Say whether a depth was measured by sonar, predicted from satellites, filled in by computer, or seen by a camera.
Keep the ranges
Where science gives a range or sources differ, say so (for example, that estimates of total species vary widely) instead of giving one precise-looking number.
Attribute in the text
“According to NOAA”, not “scientists say”.
Never invent
No invented observations, species records, footage or discoveries. “Possibly undescribed” is not “new species”.
Not for navigation
Every bathymetry product names its data source and says it is not for navigation. GEBCO's terms require the credit and say its grid must not be used for navigation; we add the warning everywhere.Source: GEBCO (Terms of use for the GEBCO Grid, undated), Terms of use for the GEBCO Grid (undated)
Built on the Ocean Literacy PrinciplesSource: NMEA (Ocean Literacy: The Essential Principles, Version 3, 2020), Ocean Literacy: The Essential Principles (Version 3, 2020)
- The Earth has one big ocean with many features.
- The ocean and life in the ocean shape the features of Earth.
- The ocean is a major influence on weather and climate.
- The ocean made Earth habitable.
- The ocean supports a great diversity of life and ecosystems.
- The ocean and humans are inextricably interconnected.
- The ocean is largely unexplored.
Phrases we avoid, and what we say instead
- “95% of the ocean is unexplored.”
- As of April 2026, 28.7 percent of the global seafloor had been mapped in high resolution with modern sonar.Source: Seabed 2030 (Global seabed mapping reaches new milestone as five million square kilometres added in a year, 20 April 2026), Global seabed mapping reaches new milestone as five million square kilometres added in a year (20 April 2026)Source: NOAA (How much of the ocean has been explored?, April 2026), How much of the ocean has been explored? (April 2026) People have directly seen, with cameras, robots or crewed submersibles, less than 0.001 percent of the deep seafloor, an area roughly the size of Rhode Island.Source: NOAA (How much of the ocean has been explored?, April 2026), How much of the ocean has been explored? (April 2026)Source: Bell et al. 2025 (How little we've seen: A visual coverage estimate of the deep seafloor, 7 May 2025), How little we've seen: A visual coverage estimate of the deep seafloor (7 May 2025)
- “We know more about Mars than our ocean floor.”
- Satellites map the seafloor only coarsely because water blocks the tools used to map other worlds from orbit.Source: NOAA (Seafloor Mapping (explainer), undated), Seafloor Mapping (explainer) (undated)
- “The ocean makes 70% of the oxygen we breathe.”
- The ocean produces at least half of Earth's oxygen, and marine life uses roughly the same amount.Source: NOAA (How much oxygen comes from the ocean?, undated), How much oxygen comes from the ocean? (undated)
- “The ocean is turning acidic.”
- Average surface-ocean pH has dropped by about 0.1 units since the Industrial Revolution, about a 30 percent increase in acidity. Seawater is still basic, not acidic.Source: NOAA (A primer on pH, undated), A primer on pH (undated)
Data and media
Credit everyone, license everything.
Every image, clip and dataset would be logged with its source, license, credit line and permitted uses before it is shown.
NOAA Ocean Exploration
Public domain unless a caption says “copyright”; credit requested; no endorsement implied.Source: NOAA (Multimedia Specifications (public-domain status and credit lines), undated), Multimedia Specifications (public-domain status and credit lines) (undated)
NASA
Generally not subject to US copyright; no NASA insignia; no endorsement implied.Source: NASA (Images and Media Usage Guidelines, undated), Images and Media Usage Guidelines (undated)
GEBCO bathymetry
Public domain with required attribution; not for navigation.Source: GEBCO (Terms of use for the GEBCO Grid, undated), Terms of use for the GEBCO Grid (undated)
Schmidt Ocean Institute
Creative Commons BY-NC-SA 4.0 (credit, non-commercial, share-alike), requested through SOI's form; uses outside those terms need SOI's written license, and we would treat a ticketed exhibit as outside them. No use for lobbying.Source: Schmidt Ocean (Exploring the ocean with Creative Commons, undated), Exploring the ocean with Creative Commons (undated)
MBARI
Copyrighted; requested through its media request form, license fees possible, and no use in strictly commercial projects.Source: MBARI (Requesting video and images, undated), Requesting video and images (undated)
Other institutions
Assume copyright until a written license says otherwise.
Aethon Intelligence
Aethon is the data and mapping partner. Its live seafloor map viewer is linked with credit to Aethon Intelligence; nothing of Aethon's is copied, embedded or screenshotted.
Live animals
An aquarium only if every gate is met. Otherwise, no.
The center is planned to be complete without live animals. Deep-sea animals are unsuitable for a center like this one: many do not survive being brought up, and the few aquariums that display them, such as Monterey Bay Aquarium, depend on specialized collection and life-support systems.Source: MBA (Taking seawater to the extreme, undated), Taking seawater to the extreme (undated)Source: Shillito 2015 (Long-term maintenance and public exhibition of deep-sea hydrothermal fauna: the AbyssBox project, 2015), Long-term maintenance and public exhibition of deep-sea hydrothermal fauna: the AbyssBox project (2015)Source: Churaumi (Deep-sea fish exhibition (paper), undated), Deep-sea fish exhibition (paper) (undated)
Accreditation by the Association of Zoos and Aquariums can only be sought once a facility is regularly open, and its standards require welfare assessments, alarms and backups.Source: AZA 1 (Accreditation FAQs, undated), Accreditation FAQs (undated)Source: AZA 2 (The Accreditation Standards & Related Policies, 2026 edition, 2026), The Accreditation Standards & Related Policies, 2026 edition (2026)
Pennsylvania prohibits many invasive species. It lists all live crayfish, native or not, as prohibited: possessing, importing, transporting, introducing, buying or selling them is unlawful, with narrow exceptions (for example bait used where it was caught, or scientific use with escape controls and documentation). Anything else needs the Fish and Boat Commission's prior written approval.Source: Pa. Code 1 (58 Pa. Code § 71a.11. Prohibited species, effective 1 January 2024), 58 Pa. Code § 71a.11. Prohibited species (effective 1 January 2024)Source: Pa. Code 2 (58 Pa. Code Chapter 63 (§ 63.46, sale, purchase or barter of injurious species), amended effective 1 January 2024), 58 Pa. Code Chapter 63 (§ 63.46, sale, purchase or barter of injurious species) (amended effective 1 January 2024)Source: PFBC (Aquatic invasive species and prohibited species, undated), Aquatic invasive species and prohibited species (undated) Since 1 January 2026 Pennsylvania has required fish-health certificates for fish imported into the state or stocked in its waters; how that applies to a closed display system would need the Commission's written confirmation.Source: PFBC (Fish health certificate requirements, effective 1 January 2026), Fish health certificate requirements (effective 1 January 2026) The City of Bethlehem's industrial waste ordinance (Article 923) regulates non-domestic discharges to the sewer and can require an Industrial Waste Discharge Permit; whether a saltwater system's discharges would need one is a question for the City's pretreatment program.Source: City (Codified Ordinances, Article 923: Disposal and Discharge of Industrial Waste, undated), Codified Ordinances, Article 923: Disposal and Discharge of Industrial Waste (undated)
Water quality and biosecurity
The Association of Zoos and Aquariums' standards call for a regular water-quality program, with written records of results and chemical additions, and an alarm on every tank that holds fish or aquatic invertebrates in case life support fails.Source: AZA 1 (The Accreditation Standards & Related Policies, 2026 edition, 2026), The Accreditation Standards & Related Policies, 2026 edition (2026)Source: AZA 2 (The Accreditation Standards & Related Policies, 2024 edition (copy in a US Fish and Wildlife Service docket), 2024), The Accreditation Standards & Related Policies, 2024 edition (copy in a US Fish and Wildlife Service docket) (2024) The Virginia Aquarium, for example, runs its own lab that tests its animal habitats for salinity, pH, alkalinity, ammonia, nitrite and nitrate, among other measures.Source: Virginia Aquarium (Water Quality Lab, undated), Water Quality Lab (undated) No authoritative target ranges for public aquariums were found, so they would be set for each species and system by a life-support engineer and an aquatic veterinarian.
Quarantine also means keeping things in. Guidance from the UN Food and Agriculture Organization says quarantine facilities should not release animals, any pathogens they carry, or any organisms in their transport water. The World Organisation for Animal Health says treating the water a facility releases protects the environment.Source: FAO (Procedures for the quarantine of live aquatic animals: a manual (Fisheries Technical Paper 502), chapter 1: Introduction, 2008), Procedures for the quarantine of live aquatic animals: a manual (Fisheries Technical Paper 502), chapter 1: Introduction (2008)Source: WOAH (Aquatic Animal Health Code, Chapter 4.4 (disinfection), 2024), Aquatic Animal Health Code, Chapter 4.4 (disinfection) (2024) The Fish and Boat Commission says it is illegal to release into the wild any species not native to Pennsylvania, and releasing a fish species that is not on its own list of allowed species into the state's waters needs the written permission of its Executive Director.Source: PFBC 1 (Apply for a permit for amphibian and reptile educator possession, undated), Apply for a permit for amphibian and reptile educator possession (undated)Source: PFBC 2 (Fishing Summary (Pennsylvania fishing laws and regulations), 2026 edition), Fishing Summary (Pennsylvania fishing laws and regulations) (2026 edition) State rules treat a fish-breeding system as “closed” only if it is indoors, recycles all its water in normal use and never drains to the state's waters. Whether that test applies to a display aquarium that does not breed animals is unknown.Source: Pa. Code (58 Pa. Code § 71a.4 (closed systems), current through November 2024), 58 Pa. Code § 71a.4 (closed systems) (current through November 2024)
Learning from live animals without owning them is possible: Pennsylvania's Trout in the Classroom program, stream sampling with watershed groups, and outreach from accredited aquariums.Source: PA TIC (Program fact sheet, 16 December 2025), Program fact sheet (16 December 2025)
Hard gates (all must be met)
- Binding commitment to Association of Zoos and Aquariums standards, with accreditation sought once open
- Alarms on every tank, tested backups, and a written water-quality program with targets for each species set by a life-support engineer and an aquatic veterinarian
- An aquatic veterinarian with 24/7 emergency cover; written quarantine and isolation procedures, in systems that do not share water with exhibits
- No animal, plant, pathogen or untreated water ever released to local waters; used water treated as the City's pretreatment program requires
- A written animal-welfare program in place before any animal arrives
- Emergency plans, annual drills and engineered backup power
- Ethical sourcing only: aquacultured, captive-bred, in-house cultured, propagated with legal documentation, or transfers and rescues from accredited institutions; no wild capture of rare or deep-sea animals, or of species listed under CITES, the treaty that controls international wildlife trade
- Excluded: deep-sea animals and marine mammals (always); birds and other mammals (at least in any first aquarium stage); and prohibited, injurious or protected species
- Written clearances from the Pennsylvania Fish & Boat Commission, the Department of Agriculture and the City of Bethlehem's industrial pretreatment program
- An independent cost study and committed multi-year funding for animal care
Cautionary cases include a new aquarium that went bankrupt in 2002 under its debt, and a 2024 closure that followed a 2019 state wildlife-license suspension and years of animal-welfare concerns.Source: GlobeSt (Colorado's Ocean Journey sinks under debt, 29 March 2002), Colorado's Ocean Journey sinks under debt (29 March 2002)Source: Bond Buyer (Fish on the menu as Ocean Journey is bought by Houston restaurant chain, 2003), Fish on the menu as Ocean Journey is bought by Houston restaurant chain (2003)Source: CPR (Interactive aquarium SeaQuest Littleton to close, 28 January 2024), Interactive aquarium SeaQuest Littleton to close (28 January 2024)Source: Denver7 (SeaQuest Littleton to close after years of citations, injuries to visitors and animals, January 2024), SeaQuest Littleton to close after years of citations, injuries to visitors and animals (January 2024)
Sustainability
Use less. Claim only what is true.
Efficiency first
Pennsylvania adopted the 2021 International Codes from January 2026. Aim to beat code with good envelope, heat recovery and right-sized ventilation.Source: PA UCC (Code Bulletin B-2501: Implementation of 2021 International Codes (Pennsylvania UCC), October 2025), Code Bulletin B-2501: Implementation of 2021 International Codes (Pennsylvania UCC) (October 2025)
Natural energy only
Any energy source the center adds would be natural: solar where the roof allows; wind, geothermal or heat recovery where they fit; hydro only where permitted, with fish passage and environmental reviews. The grid would stay as backup. A regional energy and logistics hub, a separate proposed project, could one day supply natural energy; nothing is agreed.
Solar where the roof allows
Reduces bills and emissions; it would not make the building energy-independent. Under the July 2025 federal law (P.L. 119-21), wind and solar projects that had not begun construction by 4 July 2026 can claim the main federal clean-electricity credits only if placed in service by 31 December 2027, so this plan assumes no federal solar credit. A June 2026 court ruling on the IRS rules for proving when construction began does not help a project that has not started.Source: P.L. 119-21 (Public Law 119-21 (H.R. 1, One Big Beautiful Bill Act), §§ 70512–70513, 4 July 2025), Public Law 119-21 (H.R. 1, One Big Beautiful Bill Act), §§ 70512–70513 (4 July 2025)Source: IRS (Notice 2025-42: Sections 45Y and 48E beginning of construction, 15 August 2025), Notice 2025-42: Sections 45Y and 48E beginning of construction (15 August 2025)Source: Jones Day (IRS issues new guidelines for wind and solar tax credits, August 2025), IRS issues new guidelines for wind and solar tax credits (August 2025)Source: Foley Hoag (Federal court vacates IRS Notice 2025-42, June 2026), Federal court vacates IRS Notice 2025-42 (June 2026)
Heat pumps; ground-source only if the ground allows
Carbonate (karst) bedrock and any brownfield cap or environmental covenant may rule out boreholes or need a regulator's permission.Source: PA DCNR (Open-File Report 87-02 (sinkholes, Northampton County), 1987), Open-File Report 87-02 (sinkholes, Northampton County) (1987)Source: EPA (Documents, reports and photographs: ISG / Tecumseh Redevelopment (formerly Bethlehem Steel), undated), Documents, reports and photographs: ISG / Tecumseh Redevelopment (formerly Bethlehem Steel) (undated)
Grid-backed storage
Batteries or thermal storage sized by an engineer for resilience, with the grid as backup. Any connection to the grid, including sending solar power back to it, would follow the utility's and the state's rules.
No assumed tax breaks
Several federal incentives changed in 2025–2026; for example, the §179D efficiency deduction is not available for construction starting after 30 June 2026.Source: CRS (IF12862: The Section 179D Energy Efficient Commercial Buildings Deduction, 8 April 2026), IF12862: The Section 179D Energy Efficient Commercial Buildings Deduction (8 April 2026)
Water
Free drinking water and no bottled water. Rainwater or greywater reuse only where code and the City allow it.
Waste
Reusable-goods shop, no single-use giveaways, modular exhibits that can be reused or passed to other museums.